Wednesday, 3 March 2010
Who would be the audience for your media product?
My target audience for my media product are males between the ages of 16 and 19 who have a particular interest in drumming (rock music), the genre of dub step and DJing. Males who are very enthusiastic about their music and keen to know what is new and upcoming. Aiming and targeting mainly at this group of people I'm sure it will also attract others who will feel inclusive by the choice of language used and also people who want to know more about these types of music. Older people who have a keen interest in the issues covered in the magazine may see it and think 'that looks interesting' therefore bringing in a larger reader profile. Younger people who aren't sure what type of music they like yet may also read it and if they see older people reading it may make them want to buy it to seem older and cooler. Females are not my target audience but if they like what they see i.e find the artist on the cover attractive they may also buy it. Even though it is mainly targeted at one social group it will also attract others.
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